Zela London

Metamorphosis of a Brand - The Creative Transformation of Zela London.

Zela London set out to reshape the culinary world with an innovative branding approach, a journey of transformation. This effort marked an evolution in their brand experience and creative direction.

Challenge

Exploring London's gastronomic labyrinth

In London’s food scene, where exclusivity and elegance stand out, Zela London needed to carve out a place for itself. Our mission was simple but ambitious: to position Zela London as a star in upscale dining. We aimed to highlight Zela’s unique culinary fusion.

Goal

Designing a Mediterranean Journey through Zela's Brand Story

Our mission with Zela London was to develop a brand that not only grabs attention but also holds it. We aimed to boost brand awareness and enhance the brand experience. By crafting an engaging brand story and visual identity, we worked on a transformation rooted in compelling storytelling.

Result

Culinary artistry meets creative insight

Zela London’s makeover celebrated the fusion of flavors and cultures. We crafted their brand images with a mix of artistry and creativity, capturing the Meppon vibe—where Mediterranean meets Asian, with a dash of Dalí’s surrealism. Our design philosophy not only shaped Zela’s visual identity but also highlighted its roots.

In our journey with Zela London, we believed that even small tweaks could spark significant changes. Our stories revolved around merging worlds, turning every meal into a journey of taste.

A look at the blend of Mediterranean and Asian delights.

Zela’s storytelling, rooted in its values, integrates design into the dining experience. Each dish tells a story, blending culture with culinary creativity.

Crafting creative fusion dining - Zela London's cultural culinary innovation.

Crafting creative fusion dining - Zela London's cultural culinary innovation.

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